How do we climb a mountain, especially a big one like Mount Everest? Well it is easy, as we all know how to walk right? Wrong! Same as a step by step Affiliate Marketing set up, someone has to show you the tools, training required and the way go.
3-Basic Strategies of Affiliate Marketing
I’m going to assume that you have decided to embark on this journey and you know what Affiliate Marketing is.
Just a reminder: Selling a product, not owned by yourself, online for a commission.
There are many strategies of affiliate marketing and paths to follow, each with their own difficulties and costs.
The 3 basic ones are,
- buying traffic to send to a Landing Page, created by yourself or the product owner
- Email Marketing
- SEO, (Search Engine Optimization)
These are all good strategies that will generate an income online for yourself but they can become overwhelming if you are trying to do all at the same time.
Buying Traffic for a Landing Page
This strategy allows you to choose any product you so desire to market, sell and receive a commission on the sale. All you need is a healthy advertising budget and the sky’s the limit but in my book, a bit risky if you are just starting out.
You would need to sign up to an affiliate network like Clickbanks, choose a product and send traffic to a Landing Page hosted by the product owner through an Affiliate Link, unique to yourself. The way you send traffic is that you place an advert on Facebook, Google, LinkedIn or with a company called Udimi who will send your advert out according to your purchase arrangement.
1) Register with Clickbank & Search for a Product
2) Find the Product & select “Promote”
3) Generator your Affiliate Link
4) Place your Paid Ad on Facebook
My Affiliate Disclosure,
As the owner of this website, I have tracked the best deals through my experience and research for the products and services mentioned herein. When you use the links on this page and make a purchase, I may get a small commission for the effort I’ve put in, to bring you the knowledge. It’s a win-win all around. Full disclosure.
The difficulty with this strategy is that you need to know how to create your advert, know how to present it in such a way that a customer clicks on the offer, as well as to know on which platform to place it.
In short and in simple terms, it’s sending offers to an email list. The hard part is generating an email list that has warm potential buyers on it. There are many rules on list generation as you can quite imagine, I think this is where the word SPAM came from.
If collected ethically and honestly by means of a Website offering the visitor value, you will have a warm email list of customers interested in your niche. You would then send them offers from an affiliate network related to their interest and earn a commission on any sales generated.
Example of Value, everyone needs help in excel at some point.
The difficulty with this strategy is collecting and building that list. Some newbies get frustrated and end up spamming the world just to get a sale.
SEO / Search Engine Optimization
I would say that this is the best strategy to go with as it allows you to grow personally and technically as your skills get better and better along your journey.
Why I say this,
Is because you will build a website, choose a niche, write about the subject and google will send you customers for free. You will grow technically because you will learn slowly how to set up your website that allows google to send you the free traffic and you will grow personally because you will be writing about a subject that you love.
The difficulty with this strategy is that you have to write content and be patient.
Step by Step Affiliate Marking Set up for the SEO Strategy
Step 1: Think of a niche that you would like to be in and decide.
This task can be overwhelming but to break it down, picture yourself with a group of friends and think of what you love talking about. There is no need to be an expert on the subject right now as you will become one on your journey. Don’t fall into the trap of trying to think about what would make yoy the most money because remember you will be writing a lot of content on the subject, connecting with your audience is your objective.
Also check out this video,
It has quite few good points to it.
Step 2: Choose a Domain Name
If you have followed step one and read the article, you would have noticed that the domain name has a connection to your chosen niche. So, try and choose a name that by the written word gives google an idea of what your content is all about. This will help you later on.
Step 3: Sign up for a Free Website
Normally you would need to pay for website name and hosting but if you would like it for free until you are well on your way, fill in your chosen domain name below. You will notice that it has a siterubix after your domain, no worries this is just the free platform hosted by Wealthy Affiliates. You will be able to change it later, if you wish to purchase the domain which then the siterubix would fall away.
Step 4 : Creating Your Website
Step 5: Build your Website out & Start writing your content
Once again, this can be scary but I have your back. There is tons of info on you-tube on how to get started. If you have time watch the video on how to start just follow the steps as the video plays. To be honest this is the way I did it.
Then I found an easier way, I joined Wealthy Affiliate’s. It’s free with 10 lessons to help you set up your website along with a community to help you should you get stuck. What more can a newbie Affiliate Marketer want?
Won’t get that from you-tube.
Step 6: Insert your affiliate link on the products you recommend with-in your niche.
Step 7: Master your skills.
Land rover have a saying, “Life’s a Journey, Enjoy the ride”
Well now it’s time to do just that, concentrate on becoming an expert, enjoy writing the content and your audience will see it.
Thus creating an online business.
I have given you three strategies and now it’s up to you to choose which one to follow.
Perfect one, don’t try all three at the same time because you will fall.
My suggestion is that you start with the SEO, as this will get you gradually into Affiliate Marketing space to learn and understand the industry without falling into the traps laid out for the Newbie.
Well, it’s your choice but can you afford not too?